COLLAGE

Animation de Jean-Thomas Bédard réalisée à partir de journaux et de magazines. Les coupures, groupées et soumises à un mouvement fragmenté, font ressortir la réalité qui se cache sous l'image fallacieuse, dont la publicité incarne le pire des abus. (ONF) Made up of hundreds of cut-out color ads presented in fragmented, rapid succession, this animated short from Jean-Thomas Bédard takes a critical look at consumerism in a material world. Seductive advertising is seen as the main motivating force in shaping the desires, the needs and, to a large degree, the lives of modern men and women. (NFB)